Web Site Optimization Mistakes
Web site optimization is the practice of making your site search-friendly both to search engines and searchers. There are five common mistakes that people tend to make when beginning to optimize their sites for search engines.
1: Lack of Targeted Keywords and Phrases
A lack of targeted keywords and phrases can make or break your site. When a searcher goes to a search engine or directory and types in a keyword or keyword phrase that you would like to be found for – but you don’t have these particular keywords and phrases on your site – then that searcher will most likely not be able to find you.
2: Poorly Written Content
Site content is the absolute number one draw for both search engine spiders and search engine/directory users. If your content is badly written, is never updated, or is not relevant to what you want…
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